Demand Generation Marketing Manager
Greater NYC Area
As a Demand Generation Marketing Manager at Simon Data, you will be responsible for building sustainable B2B marketing campaigns that demonstrate the value of Simon and scales our qualified lead acquisition. This includes owning and scaling demand gen channels, such as building and optimizing paid media, social media strategy, building compelling email marketing programs, actively promoting our content, and supporting lead generation at events.
In this role, your typical day might include working closely with sales or product marketing to determine our next activation, monitoring dashboards for which channels are doing well or falling behind so we can optimize, building copy and design to support promotional content into landing pages, emails, or social media, and ensuring it’s all measurement and tied together under a larger campaign.