VP of Product Marketing

| Greater NYC Area

We are looking for a strategic, results-oriented leader who will help us position the product and company for growth and tell the ‘Why Moda” story of bringing consumers and businesses together to collaborate, innovate and build trust on the most transparent open review platform in the world.

You Will: 

  • Develop product positioning and messaging that differentiates Moda by understanding our brand, customer needs, product roadmap, market trends, and competitive forces
  • Own go-to-market launch planning to ensure successful, integrated launches for new product features and company solutions on Ecommerce, Stylist and Enterprise spaces, in order to grow the business from awareness to adoption through engagement
  • Operate in a trusted advisor capacity with Product Management & Sales Leadership to establish a continuous feedback loop (encompassing market trends, customer needs, and competitive factors) to influence the product development roadmap for both consumers and businesses
  • Lead product packaging and pricing conversations and decisions. Partner with product teams on optimal pricing models and strategies for new products and bundled solutions, and provide recommendations to executives
  • Work closely with brand and go-to-market teams on brand initiatives and value proposition. Collaborate with customer marketing on telling the Moda story through the voice of our customer
  • Support any media outreach, social marketing initiatives, and field marketing campaigns and events
  • Analyze the competition and define key use cases for new product feature releases; focus on enabling global marketing, sales, and client success teams to articulate and evangelize for Moda
  • Brief the executive team when needed on product, marketing, competition and positioning

Key to success in this role will be an ability to manage multiple agendas from the Senior Leadership Team and collaborate effectively across the organization, while using well developed influencing skills to deliver the required outcomes of Marketing.

The successful candidate for this role will have significant experience in senior roles within the product and marketing space, focusing on bringing business-to-business services to market.

You have: 

  • 10+ years in high-growth, B2B marketing in SaaS based or ecommerce companies
  • Demonstrated leadership skills, both in building teams and influencing company direction
  • Exceptional communication & presentation skills. Verbally articulate and skilled at telling a visual story
  • Passionate about customer success and technologies that impact companies and their customers
  • Demonstrated leadership skills, both in building teams and influencing company direction
  • Established track record in spearheading successful integrated product launches with measurable results
  • Strong analytical skills and passion for analyzing products, competitors, and market dynamics. Can quickly synthesize disparate data into a ‘position’ and craft messaging that connects with a diverse audience of stakeholders; including customers and executives
  • Has demonstrated an ability to dive into a product and become a champion and promote features, use cases, and value propositions to customers
  • A hands-on, “can do” attitude, and a drive for outcome focused performance


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Technology we use

  • Engineering
    • ScalaLanguages
    • ReactLibraries
    • AngularJSFrameworks

Location

New York, NY 10013

What are Moda Operandi Perks + Benefits

Moda Operandi Benefits Overview

Enjoy A Flexible Lifestyle

Where the high-energy of a start-up meets the stability of a well-funded company. Moda is committed to fostering flexibility and wellbeing inside and outside of the office. Our employees enjoy a full suite of benefits.

Unlimited PTO & sick leave
Full medical, dental, vision insurance
Generous parental leave
Industry leading merchandise discount
401K
Performance bonus
Equity Incentive plan
Opportunities to work flexibly
Subsidized day care, gym discount & pet insurance
Free snacks and weekly company happy hours
Dog-friendly office
& more!

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Promote from within
Time allotted for learning
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