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Senior Marketing Data Analyst

| Greater NYC Area

Want to help people get the financial protection they need — and feel confident in their choices? Policygenius is a NYC-based tech startup that makes it easy to compare and buy all types of insurance online. Since 2014, we’ve become the nation's leading insurance marketplace, raising over $52 million of venture capital and helping more than 5 million people get vital coverage for their families.

We're growing rapidly and looking for people with grit, great attitudes and creative problem-solving skills to join our powerhouse team. Come see why we’ve been voted one of INC's best workplaces two years in a row!

About the role...

At Policygenius, marketing covers a broad scope of activities from customer acquisition and retention to the educational content on our site. Our acclaimed marketers rely on data everyday to inform critical business decisions that measure performance and drive our business forward. Sound intriguing? Join our Business Intelligence team as they help our marketing team tackle these exciting challenges!

With an eye towards continuous improvement, you will support and shape marketing strategies that will materially impact the bottom line. Reporting to the Head of Business Intelligence, this role will dive into the unique challenges of marketing analytics to reveal insights and drive them to action.

You will...

  • Solve business-critical marketing problems by collaborating with cross-functional stakeholders
  • Synthesize and interpret marketing data into a narrative of business performance and actionable insights
  • Present ongoing findings and recommendations to all levels of the marketing organization
  • Build and monitor reports that track marketing activities and performance
  • Work closely with marketers to support the design and execution of marketing experiments and KPI that will inform marketing strategy and optimize ROAS
  • Execute ad hoc analyses to assess marketing activities and develop recommendations
  • Extract actionable insights on drivers of marketing performance drivers and downstream conversion
  • Drive continuous improvement to enhance and expand on reporting infrastructure

You have...

  • 5-7 years of experience analyzing marketing activities with clear, quantifiable results; expertise in digital marketing (e.g. SEO, social, content marketing) is highly desired
  • Exceptional general problem-solving skills and the ability to apply structure to ambiguous business challenges for prioritization and action
  • Track record of communicating insights to stakeholders across different functions and levels to drive action and business impact
  • Proficiency in concepts, activities and analytical challenges specific to marketing, having worked with marketers, brand managers and/or agencies
  • Experience in cross-functional project work to deliver measurable business results
  • An exceptionally analytical mindset, driven by curiosity with a focus on data-driven decision making and measuring success
  • Comfort and desire to take the wheel and tackle complex and ambiguous problems
  • Fluency in SQL with experience in data visualization with Tableau
  • Experience with predictive analytics and/or machine learning a plus
  • STEM undergraduate and/or master’s degree preferred

You’ll get...

  • Company-paid health, dental, vision, life & disability insurance
  • 401(k) plan, FSA & commuter benefits
  • Flexible PTO
  • Training, mentorship and coaching from leadership
  • The opportunity to grow alongside a company shaking up a big, old-fashioned industry
  • Fun, diverse, open-minded coworkers
  • Dog companionship
  • Some fun surprises when you join… (Shhh… It’s a secret!)
Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • Twitter BootstrapLibraries
    • ExpressFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • PostgreSQLDatabases
    • BigQueryDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • SketchDesign
    • UXPinDesign
    • TableauDesign
    • MouseflowDesign
    • Respondent.ioDesign
    • Usertesting.comDesign
    • ZeplinDesign
    • PrincipleDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • ClubhouseManagement
    • IterableEmail
    • LitmusEmail

Location

In the heart of the Flatiron district! Conveniently located near several NYC subway stops, the NJ Path train, and a short walk to Penn Station.

An Insider's view of Policygenius

What’s the vibe like in the office?

Think: startup meets productive adult office. The fridge is stocked with La Croix and there's usually a dog or two running around, but there's no ping pong. Everyone works hard and takes the job seriously. Strict "no chuckleheads allowed" policy. People are cool and from a really wide range of backgrounds.

Adam

Senior Product Manager

What kinds of technical challenges do you and your team face?

All of the normal challenges of building a modern (fairly cutting edge actually, if I do say so myself), scalable tech stack, just with the added twist of integrating with a bunch of fairly archaic APIs. The insurance industry historically isn't exactly a bastion of modern technology, but we're doing our darnedest to change that.

Trevor

Senior Software Engineer

What makes someone successful on your team?

Teamwork and problem-solving go a long way on my team and at Policygenius overall. I would say that individual ideas are not only supported but more importantly, encouraged. I'm consistently challenged, but always learning; our environment promotes both individual and professional growth. I'm looking forward to moving to the next level!

Masuda

Customer Success Associate

What is your vision for the company?

Our vision for Policygenius is to be the go-to consumer platform for insurance and financial protection. What Expedia did for travel, we're doing for financial protection. We're already the top platform for under-50 consumers for life insurance and disability insurance, and we're excited to expand that to new categories in 2019!

Jen

CEO

What's something quirky about your company?

So many team members have really interesting stories about their time before Pg. We’ve got trivia champions, ex-magicians, chicken bag experts, and even someone who used to be Madonna’s assistant. It’s all story-telling gold.

Justin

Chief Design Officer

What are Policygenius Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Child Care & Parental Leave Benefits
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Pet Friendly
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
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