Product Marketing Manager

| Greater NYC Area

Bread is a technology company that aims to transform the world of paper credit card applications and hidden interest rates by providing leading point-of-sale financing options for merchants across the e-commerce journey. We build tools, technologies and APIs that allow merchants to integrate an installment loan financing and checkout experience anywhere in their customers’ shopping journey. Bread was started in 2015 by financial technology veterans, and has experienced explosive growth to date. We’re backed by top investors including Menlo Ventures, Bessemer Venture Partners, Kinnevik, among others.


We’re seeking an experienced Product Marketing Manager to join our fast-growing team to lead go-to-market strategies for new product and feature launches and own product-market positioning. The role sits at the intersection of marketing, product, data analytics, and sales. The ideal candidate will have demonstrated experience in influencing product roadmaps and crafting messaging to improve effectiveness of marketing and sales efforts. This position is based in our offices in New York and will report to the Head of Marketing.

Responsibilities

  • Lead cross-functional efforts to bring new features and products to market
  • Own and develop product positioning and messaging that differentiates our products against other competitors to be used across multiple marketing and sales touchpoints
  • Be the voice of the market through research and qualitative feedback to understand how retailers evaluates and adopts products and services throughout their customer lifecycle
  • Be an expert on our competitive landscape, assist in market segmentation and opportunity sizing, and responsible for identifying areas of opportunities
  • Drive and execute multi-channel go-to-market strategies and campaigns for new Bread features, products, and services
  • Establish proper KPIs to track adoption and awareness of new Bread products and features and develop a plan to continually drive adoption and usage

Requirements

  • 4-5 years of product marketing experience required, B2B experience preferred
  • Previous experience bringing a product that is first/new to market
  • Ability to thrive in a fast-paced, high-growth environment
  • Strong analytical background with a proven history of using data to drive decisions
  • Ability to position innovative products and tell compelling stories through messaging and marketing collateral
  • Strong cross-functional, project management skills and the ability to multitask
  • Previous experience in either the retail, e-commerce, or lending space a plus
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavascriptLanguages
    • FluxLibraries
    • ReactLibraries
    • ReduxLibraries
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • HubSpotCRM
    • SalesforceCRM
    • MailChimpEmail
    • MarketoLead Gen

Location

156 5th Avenue, 2nd floor, New York, NY 10010

An Insider's view of Bread

What are some social events your company does?

We love celebrating, whether it’s during our monthly happy hours or our summer events and holiday parties. Our team is extremely thoughtful about how we gather together to ensure everyone is excited about and included in all we do.

Britney

Employee Engagement Manager

What projects are you most excited about?

A typical day at Bread is different depending on the engineer. While some engineers enjoy more autonomy, I enjoy collaborating on projects with other engineers and coming up with great solutions together. We strike a balance between stability and innovation through code reviews and guest lectures. I feel supported in my career growth here at Bread.

John

Software Engineer

How does the company support your career growth?

Bread encourages us to empower ourselves from the very start of our careers by offering every employee a stipend to seek educational resources and support. If you envision a role we don’t currently offer, or aspire to transition internally, we aim to give you the tools needed to meet your goal.

Gaby

Recruiting Coordinator

What is your vision for the company?

Our vision is to bring dignity to consumer finance. We're building a transformative new financial institution that will impact the lives of millions of people for the better. We do this with boundary-pushing technology and design thinking oriented around the customer; but also with a passion to do right and treat all our stakeholders with respect.

Daniel

Co-Founder

How do you collaborate with other teams in the company?

One of the great things about working at Bread is the cross-functional collaboration with other teams. As an integrations engineer, I have not only learned how to intentionally build a product in a thoughtful manner from the Engineering and Product teams, but also how to be effective in a client facing role from our Sales and Success teams.

Wei

Integrations Engineer

What are Bread Perks + Benefits

Bread Benefits Overview

100% Paid Health, Dental & Vision
Stock Options
Flexible Vacation Policy
Team Events
Weekly Lunches
Learning & Development stipend
Monthly Meditation
Bi-monthly Yoga
Bi-monthly chair massage
Life events and milestone celebrations

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
We have in office yoga once a week!
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Bread provides employees with a flexible work schedule that includes flexible start and end times.
Family Medical Leave
Company sponsored family events
Bread sponsors family oriented events annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Bread offers employees professional development opportunities like annual individual budget for training, the ability to attend job related conferences and seminars.
Tuition Reimbursement
Diversity Program
Lunch and learns
Bread hosts lunch and learn meetings on occasion.
Promote from within
Continuing Education stipend
We offer $$$ annually for continuing education.
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