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Marketing Manager, New Verticals

| Greater NYC Area

CLEAR makes life easier and more secure by using biometrics – your fingerprints, eyes and face – to confirm that you are you, and keep you moving. Imagine a world where you can do virtually everything you need to – breeze through the airport, buy a beer at the game, check-in at the doctor’s office, access your office building, and more – without ever pulling out your wallet or phone. Now in 45+ airports and other venues nationwide, you are your ID, credit card, ticket, reservation and more with CLEAR.

We’re defining and leading an entirely new industry, moving quickly with data-informed decisions, obsessing over our customers, and investing in great people to lead the way. Recently named on CNBC’s Disruptor 50 List and winner of the SXSW Interactive Innovation Award, we’re working tirelessly to create frictionless customer experiences for our 3+ million members across the country.

What You Will Do:

  • Build Sales and Marketing materials and presentations for potential new partners within CLEAR’s New Vertical/Business Development function
  • Create and manage marketing collateral for CLEAR New Vertical initiatives including the frequent development and iteration presentation decks and sales toolkits
  • Analyze and plan around key industry events, networking and speaking opportunities and develop strategy around the CLEAR presence with consideration of resources 
  • Analyze channel effectiveness across marketing and sales, defining KPIs per channel (open and click rates for email, conversions, retention) and mapping efforts against them to determine impact
  • Partner closely with brand marketing to build awareness of CLEAR in Healthcare to relevant audiences; streamline the positioning of the new vertical within the CLEAR member journey
  • Consult upon, plan and execute strategic B2B and B2B2C marketing initiatives that drive awareness, inbound requests, and partnership commitments


Who You Are:

  • Bachelor’s degree in Marketing or related field required
  • Minimum of 3-5+ years’ experience, work in the Healthcare industry a plus
  • Experience and success supporting the Marketing and launch of a new business vertical, specifically with execution of presentations and marketing materials
  • Ability to quickly understand all components of an issue, and effectively influence an outcome
  • Strategic thinker with the ability to anticipate emerging issues of importance to the company and the sector, and to prioritize appropriately
  • Excellent written, verbal communication, and presentation skills
  • Keynote, and Google Slides skills; basic knowledge of Adobe Creative Suite a plus
  • Self-starter that proactively moves initiatives forward
  • Adaptable, flexible, with the ability to lead and drive for results
  • Ability to travel


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Technology we use

  • Engineering
    • .NETLanguages
    • JavaLanguages
    • JavascriptLanguages
    • Node.jsFrameworks
    • PostgreSQLDatabases

Location

Our building is convenient to several trains + bus stops! If you want a change of scenery, our club level has a gym, cafe, games, and a great lounge!

An Insider's view of CLEAR

What kinds of technical challenges do you and your team face?

We constantly fight tech debt and have the buy-in from management and business to spend 25% of effort each sprint addressing tech debt. We call it the sustainability budget. This ensures the code is well designed, maintained and fun to work with. You'll do the best work of your career.

Dee

Senior Director, Engineering

How has your career grown since starting at the company?

Since joining CLEAR in 2014, I have had several opportunities to take on new and expanded responsibilities, often because I spotted opportunity and raised my hand to take it on as the company’s needs have evolved along with its growth.

Leah

Chief of Staff

What are CLEAR Perks + Benefits

Culture
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Vacation & Time Off Benefits
Unlimited Vacation Policy
Perks & Discounts
Casual Dress
Commuter Benefits
Stocked Kitchen
Some Meals Provided
We provide free breakfast daily! One of our favorite office perks? Our fabulous chef comes in on Tuesdays (Omelette Bar!), Wednesdays (Mexican!), and Thursdays.
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