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Marketing Manager, Demand Generation

| Greater NYC Area
ABOUT VTS
VTS is changing the way that commercial real estate (CRE) is done - disrupting a $15 trillion dollar industry by becoming the modern operating system for CRE. We invented the category of leasing and asset management, which allows landlords and brokers to manage their entire leasing process to maximize revenue and performance. Our success shows in our numbers - we’ve grown 123% annually since 2013, and today we have over 10 billion square feet of commercial space managed on VTS, and we’ve expanded to ~200 employees globally. It’s an exciting time to join the VTS team as we continue to scale!
Our headquarters are in NYC, but we have hubs in other major US cities, Toronto, CA and London, UK.
Learn more at vts.com or @WeAreVTS
ABOUT THE ROLE
We’re looking for an up-and-coming marketing powerhouse to join our best-in-class Demand Generation team. As a Demand Generation Manager, you’ll support the revenue objectives of our North America and UK teams. You’ll craft and execute scalable marketing campaigns that drive engagement and generate new opportunities.
This role reports to the Senior Manager of Demand Generation and is an exciting opportunity for a rising star who’s passionate about marketing and looking to take their skills to the next level. You’ll work with a talented, collaborative team of marketers who are making a big impact at VTS and in the commercial real estate industry.

What You'll Do

  • Develop quarterly and annual demand generation campaign plans to drive new leads and engagement within our target audience.
  • Campaign creation, including emails, landing pages, and sales enablement materials to optimize campaign performance.
  • Develop and optimize email nurture flows for various campaign objectives, including eBooks, field events, and sales collateral.
  • Use A/B Testing, dynamic content, and more to optimize and measure performance of campaigns.
  • Identify, recommend, and pursue new tactics to reach specific target markets in partnership with Demand Generation, Content and Sales teams.
  • Measure, analyze and report on campaign performance.

About You

  • 2+ years of B2B marketing experience — preferably in a performance marketing role at a growing SaaS organization
  • Foundational knowledge of inbound and outbound marketing strategies
  • Proven experience writing external-facing marketing content 
  • Familiarity with marketing automation tools (experience with Marketo and SFDC a plus)
  • Ability to analyze data and turn it into an action-oriented story
  • Excellent written and verbal communication skills
  • Strong creative and critical thinking skills
  • Collaborative and enjoys working in an energizing environment
  • Passionate about growing a career in Marketing and a strong desire to become a key player of a team that operates at best-in-class levels.

We Take Care of you!

  • Competitive compensation packages, including equity
  • Great medical, vision, dental, and commuter benefits
  • Fantastic location with easy walk to most major subway lines (Times SQ)
  • Generous family policies
  • Training and career development programs for everyone
  • A company that embraces and celebrates diversity
  • 401K plan
  • Unlimited vacation policy
  • Team lunches, company happy hours, ample snacks and drinks

VTS embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.
All your information will be kept confidential according to EEO guidelines.

Read Full Job Description

Location

We are right in Bryant Park, conveniently located between Grand Central, Penn Station, and Times Square subway stations.

An Insider's view of VTS

What are some social events your company does?

I spend a large part of my week at work, so being around great people is very important. The vibe at VTS is very friendly, and there are plenty of opportunities to share knowledge and to socialize, including brown bags, catered lunches, happy hours, team outings, and other events.

Rafael

Senior Software Engineer

How do you collaborate with other teams in the company?

I collaborate with other teams on the company when there’s a piece of code that I’m working on that relates to another topic or domain expertise, I’ll ask for help. Everyone’s really into the idea of collaborating because we know that it’ll create a better product!

Anisha

Software Engineer

How does the company support your career growth?

VTS has a culture of constant learning--the most seasoned members of our team are still humble and curious. I’m challenged daily to keep reading, trying new things, and sharing my experience. VTS brings in experts to keep us learning, and I’m given coaching and access to resources that help me grow. I feel like everyone here wants me to succeed.

Chrissy

Lead Product Manager

How do you empower your team to be more creative?

A creative environment is critical for great marketing! The main way I try to do this is encourage everyone's ideas - and recognize that while I may have more experience, this is the first time for all of us at this company, so my job is to guide the team towards great ideas, not be the source of all of them.

Amy

Chief Marketing Officer

How do your team's ideas influence the company's direction?

This year we completely redesigned our product strategy process. Several cross-functional forums provide an avenue where anyone in the company can suggest projects and influence prioritization. Feedback on the new process has been incredibly positive. It’s helping to keep the whole company aligned on our most promising and impactful initiatives.

Niall

SVP, Engineering

What are VTS Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Wellness Programs
VTS offers health club discounts!
Retirement & Stock Options Benefits
401(K)
Company Equity
VTS offers equity to every full-time employee.
Child Care & Parental Leave Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Professional Development Benefits
Job Training & Conferences

Additional Perks + Benefits

On top of all the awesome perks listed above, VTS also offers a $1500 yearly education stipend to all full time employees. This helps support acquiring new skills, meaning the VTS team continues growing their career and broadens the set of tools we can bring to any given problem.

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