Senior Art Director
Greater NYC Area
Freshly is one of the fastest-growing food-tech startups and the largest fresh-prepared meal delivery service in the country. It’s our mission to make eating healthy easier by delivering fresh, nutritious, fully cooked meals directly to consumers.
We’re passionate about changing the food industry by pioneering a new way to think about meal delivery, access to fresh and healthy food, and how we eat in general. If helping build a brand that will fundamentally transform an industry is exciting to you, read on!
The Freshly Creative Studio is looking for an equally hands-on and conceptual Senior Art Director to join our New York team. As a Senior Art Director, you’d have an opportunity to collaborate with a Senior Copywriter and Creative Director to set the vision for Freshly; driving towards new & experimental ways to elevate our brand. You’d have a chance to work on a diverse set of creative across three different teams; tackling a variety of deliverables for paid social media campaigns, photoshoots, OOH campaigns, product launches and developments on digital product.
- The role will be pivotal in offering blue sky thinking to the larger company beyond art direction itself.
- Collaborate and develop assets with a product design team for desktop and mobile app designs.
- Collaborate with content producers, video editors, prop stylists, food stylists and talent on longer form content videos.
- In collaboration with the Creative Director, help set the visual tone through photography and video.
- Build creative/production teams and direct the production of ad campaigns.
- The main KPI is to produce work that sets the trend within prepared-meal space.
- Bachelor’s Degree in Design, Art, Photography or a related field
- 6+ years of experience - subscription-based brand experience is a major plus
- Must be able to concept, storyboard, plan and execute video ad campaigns, motion graphics and photography shoots.
- Must have experience directing creative assets for paid social ads.
- Must be able to work with Senior Copywriter to produce impactful videos and layouts.
Freshly is a weekly subscription service delivering healthy and fully prepared meals directly to a customer’s doorstep. The rotating weekly menu offers 30 different flavorful preparations and combinations that are chef-made with the highest quality, 100% all natural ingredients that meet industry leading standards. Each deliciously healthy meal is packed with key nutrients and cooked fresh to order with no artificial flavors, colors, sweeteners, refined sugars, artificial preservatives or hydrogenated oils.
In addition to providing free shipping, Freshly uses advanced eco-friendly packaging technology to ensure that meals maintain freshness in transit. Freshly makes embracing a healthier lifestyle deliciously simple, one box at a time. For more information, visit www.freshly.com
Here’s some chatter about us:
WSJ - Nestle Buys Stake in Freshly, Putting Healthy Food On The Menu
Fortune - Nestle Leads $77M Funding Round In Meal-Delivery Startup Freshly
WSJ - Freshly Hires It's New CMO From Spotify - Mayur Gupta
We pride ourselves on our fast-paced and fun environment and above all value transparency, communication, and collaboration. We are always learning, growing, and taking risks – if this sounds like an environment where you would thrive, we’d love to hear from you!
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