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Lead UI/UX Designer

| Greater NYC Area

DESCRIPTION

The Farmer’s Dog is the leading tech-enabled pet health brand on a mission to disrupt the $90b global pet food industry. The company is VC backed by the early investors of Warby Parker, Dollar Shave Club, Sweetgreen, and Glossier.

In an industry with little regulation, constant recalls, and rampant misleading advertising, The Farmer’s Dog brings a fresh perspective that all dog lovers have been waiting for. Utilizing its proprietary technology, The Farmer’s Dog’s first service reimagines pet food by making healthy, fresh food incredibly easy to feed. Vet-developed subscriptions are personalized to each customer, while fresh, human-grade food is pre-portioned for each dog and home-delivered within days of cooking. The service has delivered millions of meals and is quickly revolutionizing the broken pet food industry.

The company was launched after Brett’s battle to cure his dog’s stomach issues illustrated how processed and un-healthy even “organic” and “natural” pet food truly was. After testing every pet food on the market without success, Brett resorted to a fresh, home-cooked diet at his vet’s recommendation. The results were staggering — Jada was cured. Once he realized how powerful and healthy fresh food can be, he team up with Jonathan to develop a fresh alternative to pet food and create the product they wished existed for their own dogs (and dogs everywhere).

Join The Farmer’s Dog team on its mission to bring peace of mind to customers, health to their companions, and fundamentally change the way people think about caring for their pets.

Only “dream job” applicants, please. #mustlovedogs

THE ROLE 

As a digitally native brand, how users interact with our product impacts every decision we make. We’re looking for somebody to take creative lead and own the UI/UX of all of our digital products. The role will sit at the crux of our product and engineering functions and impact our pre-signup flow, customer portal, and in-house CRM. There’s ample room for growth within the company, and our ideal candidate has ambitions beyond web design.

KEY RESPONSIBILITIES

  • Ownership of the full design process from research through synthesis & ideation, to UX & visual design and prototyping

  • Work alongside engineering to ensure all products are built according to spec

  • Facilitate user research and testing, ensuring usability and product consistency

  • Work alongside the Growth team to iterate on existing designs to contribute towards established KPIs (conversion, churn etc.)

  • Audit existing designs to ensure usability and consistency

  • Create ready-to-code interactive Invision prototypes

  • Creating vector illustrations with Adobe Illustrator or Sketch

  • REQUIREMENTS

  • 3+ years designing consumer facing, digitally native products with a strong emphasis on visual and interaction design

  • Proven focus on KPI driven designs, with a record of improving metrics through UI/UX

  • Proficiency in gathering and acting on user-feedback

  • Dedication to building both beautiful and usable products

  • Mastery in Sketch, Photoshop, Illustrator, or other design tools

  • Understanding of the product development process in fast-paced technology companies

  • Bonus: Ability to assists in cross-departmental design needs such as email, marketing, and collateral assets

  • Bonus: Ability to write HTML/CSS markup a plus

BENEFITS

Health, dental, avocado toast, puppies. 

 

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Location

The Farmer's Dog is located in the heart of Greenwich Village right by Washington Square Park and NYU!

An Insider's view of The Farmer's Dog

What’s the vibe like in the office?

It's so refreshing to be able to walk into my job knowing that I'm truly making a difference. Every person on our team believes in our product and mission, so motivation and passion comes organically. Did I mention that our office is full of dogs?

Matt

Customer Experience

What projects are you most excited about?

We are changing the way people think about pet food by delivering fresh, healthy meals for dogs in personalized meal plans. Supply chain is exciting because it's basically the key differentiating factor for how we can be the most cost efficient, really impact the consumer experience for the better, and always make sure the dogs get fed.

Sana

Head of Operations

How does the company support your career growth?

I feel a crazy opportunity to grow my career the way I want to at The Farmer's Dog. We are encouraged to take risks and are surrounded by genuine, loving, and compassionate people. The culture is supportive of both dog and human health and wellness, and I love that I get to help dogs live longer lives with my dog, Emmy, by my side.

Adrian

Growth Manager

What is your vision for the company?

The Farmer's Dog is on a mission to change the way people think about feeding their pets. Our goal is to educate & give people the tools to give their pets the healthiest diet. We believe that once the world is educated about fresh food, people will stop feeding their pets processed food and the life expectancy for the entire species will increase.

Brett

Co-Founder & Head of Community

What does your typical day look like?

As CEO, I spend my days making the hard decisions, hiring the best people, protecting the team, and making sure the company is financially sound. I also get to choose which dogs are allowed in the office (all of them).

Jonathan

Co-Founder & CEO

What are The Farmer's Dog Perks + Benefits

The Farmer's Dog Benefits Overview

Brand new dog-friendly office in Greenwich Village
Discount on TFD food for your pup!
Comprehensive Healthcare, Dental, and Vision
Unlimited vacation & sick days
Flexible work-from-home policy
Team outings, coffee always brewed fresh, and a strong snack game (avocado toast always)

Culture
Partners with Nonprofits
We love partnering with rescue organizations, adoption centers, and other organizations who are as passionate about dogs and dog people as we are.
Friends outside of work
Eat lunch together
Whether we're ordering in, going out, or bringing our own, we take lunch seriously.
Team owned deliverables
Group brainstorming sessions
We love a good offsite and have regular all-hands meetings led by the co-founders.
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
Company Equity
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
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